Waterloo United
I led the creative development of Waterloo United’s refreshed logo this past year, establishing a cohesive and recognizable brand within Ontario Soccer.
Alongside branding, I create graphics, photography, and video content for Waterloo United’s competitive grassroots programs and social media platforms, as well as for the Men’s and Women’s semi-professional teams competing in the Ontario Premier League.
Photography
Photography
My work includes producing photo and content shoots for Waterloo United, from Volkswagen Waterloo partnership activations and jersey reveals to training sessions and match coverage across all levels. I focus on storytelling through composition, timing, and detail, capturing both the competitive energy on the field and the community behind the club.